WHO WE ARE
Story is the output. Clarity is the work.
We start inside: strategy, gaps, infrastructure, confidence, before we touch a single word of messaging.
Most businesses don't have a messaging problem. They have a clarity problem.
The market is crowded. Attention is short. And the difference between a business that breaks through the noise and one that gets overlooked often comes down to one thing, how clearly they can tell their story.
We exist because too many great businesses are being undersold by their own words. Founders who can’t nail their elevator pitch. Agencies that can’t articulate what makes them different. Brands know what they do but can’t explain why it matters.

Anna speaking at a Founders breakfast event in February 2026.
ABOUT ANNA

Anna speaking at a Founders breakfast event in February 2026.
"My goal is to give founders clarity"
Anna Kaplan, Founder
Narrativ by AK,, Founder Confidence LLC
Strategic advisor. Narrative architect. Founder ally.
She built large-scale communication strategies for global enterprise customers across tech, food & beverage, and manufacturing. She trained dozens of executives to tell their stories, producing 23+ episodes of an internal podcast where she personally prepared every guest before production.
But she saw a pattern. Across enterprise communication, podcast guests and pitch nights. Intelligent people failed to explain who they were. The email would go unread. The audience would zone out. The founder would lose the room in the first 10 seconds.
She knew these executives had great stories. She knew the founders were building incredible products. But the pattern kept appearing.
She got tired of seeing this gap at every event. In every email. And in every conversation she had with a founder.
She built Narrativ AK to stop the pattern. We work with founders to find that clarity and get unstuck. Our founders shift to capturing the room in 10 seconds, booking calls, and crafting a brand narrative the propels their growth.
ADOBE
INFOR
SINGLE CARE
WHAT FOUNDERS SAY
Clarity changes everything.
Real words from founders we've worked with:
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"As a new fractional solopreneur, Anna helped me shape a strong story for how to position myself. I play multiple roles for different audiences, and now I feel better prepared to navigate diverse environments with confidence and consistency. For me, this was a great investment because it helped make sense of my own gray space."
Dave Roselle, Founder
ROSELLE INNOVATION
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"What stuck with me is how clearly she sees this gap...we went over our pitch deck for 20 minutes, and she immediately sharpened angles we hadn’t even considered"
Sharon Melzer, Co-founder & CMO
VENUEHOPPER
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"We recently completed a founder's workshop with Anna and the clarity we walked away with was helpful. She helped us define our brand at its core, sharpen our values, and align as a on a focused path forward. We now have a clear, structured growth plan that feels intentional and executable. Any founder looking to build with purpose and direction should work with her."
Jonathan Perlman, Founder
CHUTZPAH COFFEE CO
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"Anna helped me think through how I present my company online and improve how I pitch to different stakeholders"
Founder
YC FOUNDER